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Sales

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About the Program

Sales is a central pillar of every business and plays a decisive role in the successful marketing of products and services. It ensures that customers are reached effectively and that sales figures continue to rise. As an essential component of the marketing mix, an effective sales strategy significantly contributes to business success. In the Sales programme, you acquire specialised knowledge required for a successful career in sales. You learn to design efficient sales processes, build lasting customer relationships, and implement targeted sales strategies. Whether you work in the business-to-business (B2B) sector with major corporate clients or in the business-to-consumer (B2C) segment with end users, sales is a dynamic and expanding field with excellent career prospects.
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Sales is a central pillar of every business and plays a decisive role in the successful marketing of products and services. It ensures that customers are reached effectively and that sales figures continue to rise. As an essential component of the marketing mix, an effective sales strategy significantly contributes to business success. In the Sales programme, you acquire specialised knowledge required for a successful career in sales. You learn to design efficient sales processes, build lasting customer relationships, and implement targeted sales strategies. Whether you work in the business-to-business (B2B) sector with major corporate clients or in the business-to-consumer (B2C) segment with end users, sales is a dynamic and expanding field with excellent career prospects.

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Subjects / Topic Areas

Sales

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Frequently Asked Questions

Quick answers about Sales at CBS University of Applied Sciences

Is Sales at CBS University of Applied Sciences taught in German or English?

This Other programme is taught in German + English. Make sure to check the language requirements (e.g. TestDaF, DSH, IELTS or TOEFL) before applying.

How much does the Sales programme cost?

No tuition fee (only semester contribution). International students should also budget around 800–1000 EUR/month for living costs in Germany.

What are the admission requirements for Sales at CBS University of Applied Sciences?

Typical requirements include: a recognised secondary/undergraduate degree, proof of language proficiency (German + English), and (for non-EU applicants) a uni-assist application plus financial proof (Sperrkonto ~11.904 EUR/year).

When is the application deadline?

Application deadlines vary: winter semester usually closes on 15 July, summer semester on 15 January. Always confirm the exact deadline on the official university website.

Can I work in Germany while studying Sales?

Yes. International students may work up to 140 full days / 280 half days per year without additional permission. After graduation you can apply for an 18-month job-seeker permit.

How do I apply to CBS University of Applied Sciences — directly or via uni-assist?

Most German universities accept international applications through uni-assist for document verification. Some unis accept direct applications — check the programme page on the official site.

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