Skip to content
Hochschule für Wirtschaft und Umwelt Nürtingen-Geislingen
Master German + English Social Sciences

Wirtschaftspsychologie

Master of Science (M.Sc.)

About the Program

The Master's program in Business Psychology at HfWU deepens students' knowledge in business psychology and prepares them for demanding professional fields. Students learn how psychological principles can be applied to economic issues to better understand and influence human behavior in a business context. The program focuses on both theoretical foundations and practical applications. Throughout the studies, students engage with topics such as personnel management, organizational development, leadership strategies, power and change processes. They analyze customer behavior, design marketing strategies, and learn how to use statistical methods for market research and internal company analyses. Additionally, students acquire competencies in workplace design that promotes productivity and well-being, as well as in developing measures for employee motivation and talent development.
Show the original English text
The Master's program in Business Psychology at HfWU deepens students' knowledge in business psychology and prepares them for demanding professional fields. Students learn how psychological principles can be applied to economic issues to better understand and influence human behavior in a business context. The program focuses on both theoretical foundations and practical applications. Throughout the studies, students engage with topics such as personnel management, organizational development, leadership strategies, power and change processes. They analyze customer behavior, design marketing strategies, and learn how to use statistical methods for market research and internal company analyses. Additionally, students acquire competencies in workplace design that promotes productivity and well-being, as well as in developing measures for employee motivation and talent development.

Which Professions Does This Program Open Up?

Related profession searches from Bundesagentur für Arbeit (BERUFENET) data:

Explore all professions →

Subjects / Topic Areas

Business Psychology Change Management Personnel Management Organizational Development Leadership Strategies Customer Behavior Marketing Strategies Statistical Methods Workplace Design Employee Motivation

Similar Programs

Frequently Asked Questions

Quick answers about Wirtschaftspsychologie at Hochschule für Wirtschaft und Umwelt Nürtingen-Geislingen

Is Wirtschaftspsychologie at Hochschule für Wirtschaft und Umwelt Nürtingen-Geislingen taught in German or English?

This Master programme is taught in German + English. Make sure to check the language requirements (e.g. TestDaF, DSH, IELTS or TOEFL) before applying.

How much does the Wirtschaftspsychologie programme cost?

No tuition fee (only semester contribution). International students should also budget around 800–1000 EUR/month for living costs in Germany.

What are the admission requirements for Wirtschaftspsychologie at Hochschule für Wirtschaft und Umwelt Nürtingen-Geislingen?

Typical requirements include: a recognised secondary/undergraduate degree, proof of language proficiency (German + English), and (for non-EU applicants) a uni-assist application plus financial proof (Sperrkonto ~11.904 EUR/year).

When is the application deadline?

Application deadlines vary: winter semester usually closes on 15 July, summer semester on 15 January. Always confirm the exact deadline on the official university website.

Can I work in Germany while studying Wirtschaftspsychologie?

Yes. International students may work up to 140 full days / 280 half days per year without additional permission. After graduation you can apply for an 18-month job-seeker permit.

How do I apply to Hochschule für Wirtschaft und Umwelt Nürtingen-Geislingen — directly or via uni-assist?

Most German universities accept international applications through uni-assist for document verification. Some unis accept direct applications — check the programme page on the official site.

📬 Get the weekly Germany guide in your inbox

New blog posts, application deadlines, scholarship announcements. No spam, unsubscribe anytime.

Weekly Germany guide — 1–2 emails/week, no spam.

📬 Weekly Germany guide delivered to your inbox

No spam. Unsubscribe anytime.