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Hochschule für angewandte Wissenschaften Landshut
Master German Law & Economics

Leadership, Innovation and Marketing

Master of Arts (M.A.)

About the Program

The Master's programme combines strategic thinking with a clear customer focus and the development of skills in leadership and management, sales management, and negotiation. A solid education in digital topics is also a central component. Students learn, among other things, to develop innovative business models, successfully position products and services, lead teams, and implement transformation processes in business. The programme provides a comprehensive understanding of the dynamic relationships between leadership, innovation, and the market. Graduates are prepared to take on positions of responsibility in a changing economic environment.
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The Master's programme combines strategic thinking with a clear customer focus and the development of skills in leadership and management, sales management, and negotiation. A solid education in digital topics is also a central component. Students learn, among other things, to develop innovative business models, successfully position products and services, lead teams, and implement transformation processes in business. The programme provides a comprehensive understanding of the dynamic relationships between leadership, innovation, and the market. Graduates are prepared to take on positions of responsibility in a changing economic environment.

Which Professions Does This Program Open Up?

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Subjects / Topic Areas

Leadership and Marketing

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Frequently Asked Questions

Quick answers about Leadership, Innovation and Marketing at Hochschule für angewandte Wissenschaften Landshut

Is Leadership, Innovation and Marketing at Hochschule für angewandte Wissenschaften Landshut taught in German or English?

This Master programme is taught in German. Make sure to check the language requirements (e.g. TestDaF, DSH, IELTS or TOEFL) before applying.

How much does the Leadership, Innovation and Marketing programme cost?

No tuition fee (only semester contribution). International students should also budget around 800–1000 EUR/month for living costs in Germany.

What are the admission requirements for Leadership, Innovation and Marketing at Hochschule für angewandte Wissenschaften Landshut?

Typical requirements include: a recognised secondary/undergraduate degree, proof of language proficiency (German), and (for non-EU applicants) a uni-assist application plus financial proof (Sperrkonto ~11.904 EUR/year).

When is the application deadline?

Application deadlines vary: winter semester usually closes on 15 July, summer semester on 15 January. Always confirm the exact deadline on the official university website.

Can I work in Germany while studying Leadership, Innovation and Marketing?

Yes. International students may work up to 140 full days / 280 half days per year without additional permission. After graduation you can apply for an 18-month job-seeker permit.

How do I apply to Hochschule für angewandte Wissenschaften Landshut — directly or via uni-assist?

Most German universities accept international applications through uni-assist for document verification. Some unis accept direct applications — check the programme page on the official site.

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