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Hochschule Bonn-Rhein-Sieg
Master English Law & Economics

Marketing (MSc)

Master of Science (M.Sc.)

About the Program

The goal of the Master's programme is to give students a deeper understanding of marketing issues on the basis of a sound marketing-related training. In particular, various technological developments and future trends are taken into account in the development of markets. This ensures that the students are prepared for future market requirements and are very attractive for a potential employer. Classes will take place both on Campus Rheinbach and on Campus Sankt Augustin. International quota: 7% of the available study places are reserved for applicants with Non-EU nationality. The program is structured across 3 semesters with modules covering Transformation & Digitalisation, Product & Sales, Marketing Implementation, Business Communication & Negotiation, Marketing Process & Strategy, Market Research & Data Management, Promotion & Pricing, and culminates with a Master's Thesis & Colloquium in the final semester. The program has a strong focus on quantitative subjects, digitalized business models, industry-specific transformation, and addressing major changes in dynamic markets. Students learn to analyze practical business cases, think internationally across disciplines, and apply appropriate methods to find empirical solutions.
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The goal of the Master's programme is to give students a deeper understanding of marketing issues on the basis of a sound marketing-related training. In particular, various technological developments and future trends are taken into account in the development of markets. This ensures that the students are prepared for future market requirements and are very attractive for a potential employer. Classes will take place both on Campus Rheinbach and on Campus Sankt Augustin. International quota: 7% of the available study places are reserved for applicants with Non-EU nationality. The program is structured across 3 semesters with modules covering Transformation & Digitalisation, Product & Sales, Marketing Implementation, Business Communication & Negotiation, Marketing Process & Strategy, Market Research & Data Management, Promotion & Pricing, and culminates with a Master's Thesis & Colloquium in the final semester. The program has a strong focus on quantitative subjects, digitalized business models, industry-specific transformation, and addressing major changes in dynamic markets. Students learn to analyze practical business cases, think internationally across disciplines, and apply appropriate methods to find empirical solutions.

Which Professions Does This Program Open Up?

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Subjects / Topic Areas

Marketing

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Frequently Asked Questions

Quick answers about Marketing (MSc) at Hochschule Bonn-Rhein-Sieg

Is Marketing at Hochschule Bonn-Rhein-Sieg taught in German or English?

This Master programme is taught in English. Make sure to check the language requirements (e.g. TestDaF, DSH, IELTS or TOEFL) before applying.

How much does the Marketing programme cost?

No tuition fee (only semester contribution). International students should also budget around 800–1000 EUR/month for living costs in Germany.

What are the admission requirements for Marketing at Hochschule Bonn-Rhein-Sieg?

Typical requirements include: a recognised secondary/undergraduate degree, proof of language proficiency (English), and (for non-EU applicants) a uni-assist application plus financial proof (Sperrkonto ~11.904 EUR/year).

When is the application deadline?

Application deadlines vary: winter semester usually closes on 15 July, summer semester on 15 January. Always confirm the exact deadline on the official university website.

Can I work in Germany while studying Marketing?

Yes. International students may work up to 140 full days / 280 half days per year without additional permission. After graduation you can apply for an 18-month job-seeker permit.

How do I apply to Hochschule Bonn-Rhein-Sieg — directly or via uni-assist?

Most German universities accept international applications through uni-assist for document verification. Some unis accept direct applications — check the programme page on the official site.

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